Services
Turn up the voltage on your digital marketing.
Take your digital marketing beyond your website and focus on activities that bring leads in the door. From SEO to advertising, we focus on the activities that help you get found and convert “browsers” into “prospects.”
Target your ideal audience like never before.
What used to be primarily a tool for B2C or niche services is now no longer optional in reputation management. Clients undoubtedly research online, and you want to get found and position your firm in the best light. Sometimes that’s paid ads, sometimes that’s SEO, and sometimes that’s understanding what ChatGPT and Claude are likely to say about you. Access the best tools to put your best foot forward.
Digital Marketing Services
Your digital marketing activities really have three goals: 1. Help you get found by new people, 2. Convert “browsers” into “prospects” by positioning your firm as an authority 3.Get prospects to reach out to you. We help you accomplish these goals by stacking various digital marketing activities together.
Get Found
Search engine optimization (SEO)
ChatGPT/Claude/Gemini (AEO)
Pay-per-click Advertising, including google ads, bing ads, LinkedIn ads
Local SEO
Build Authority
Content Marketing
Social Media Marketing
Email Marketing
Convert More Leads
Website Messaging
Conversion Rate Optimization
Landing Page Optimization
User Experience
Analytics and Reporting
Should I do digital marketing in-house or outsource it?
Both have advantages and disadvantages. Many of our clients form a strategy that involves both. Because marketing has become so diversified and complex in recent years, most in-house marketers don’t have the knowledge or time to be experts in everything. Often, Pixels + Ink will provide support in the areas you need while working closely to support the efforts of your in-house team.
In other instances, we do it all. By setting a monthly retainer with us, we can easily shift efforts to focus on the activities that get the best results.
By combining design, writing, and technical staff, we provide a range of expertise that makes it easy for you to get results.
Clients
Who We Work With
Architects, engineers, and construction (AEC) firms
Although we work in multiple industries, AEC is our specialty. Our founder, Amanda Roehl was trained as an architect and all of our staff have experience working engineering firms.
Professional services firms
Your business is based on your authority and customer experience. Our marketing supports those objectives while growing your network.
Construction Industry and Built Environment firms
Marketing within the built environment often isn't like other types of marketing. We understand how marketing can support the relationships and connections that are essential to the industry.
B2B firms
We specialize in the marketing necessary to support relationship-based businesses. From providing collateral to finding new lead sources, B2B is different than B2C.